Short, powerful video content grabs attention and holds it!
The power of short video – reels
Moving images are now a staple of social media. Platforms like TikTok, Instagram and YouTube are flooded with short videos. And for good reason. Short, powerful content grabs attention and holds it. But how do you make sure your video stands out?
During this training, you will discover how to not only increase your reach with short videos, but also make a real impact. You will learn how to translate a catchy story into a maximum of 60 seconds of video, with a smart mix of content, technique and strategy. Whether you work for an organisation, build your own brand or just want to get more out of your content: this training is for anyone who wants to use video to tell a story that sticks.
Price
€295 VAT free
Start time(s) and duration
Tuesday, 7 October
OR
Thursday 30 October
Location and start time
SintLucas Eindhoven – Torenallee 75 (parking available on request)
13.00 – 16.00
Minimum and maximum number of participants
6 to 12 participants
Including
Coffee/tea & water
Training material
Certificate
What am I learning?
We will work on both the technical side and the creative process. You will learn:
- How to create powerful short videos for TikTok, Instagram Reels and YouTube Short
- What tools and techniques you use for recording, editing and optimisation
- How to use audio, lighting and framing for a professional look and feel
- How to build a story that captivates from the very first second
- Tips on formats, length determination and tailoring your video to the platform
What can you expect during the training?
This masterclass is a mix of inspiration and action. Count on:
- Theory block with real-life examples
- Practical demonstration of tools and techniques
- Time to get started yourself: you will develop ideas, work on a video format and practice storytelling
Who is this master class for?
For anyone who does something with content or communication in their work and wants to use short video. You do not need any experience with making video. But it is useful if you have some basic knowledge of social media and are used to creating your own content (think posts, visuals or blogs). This way, we ensure that everyone can join at a similar level.
What do you bring?
- A smartphone with a camera
- A laptop with the free version of CapCut
During the training you will gain insight into free and easily accessible tools that you can later use independently
Who gives the training?
The master class is delivered by Beeldsterk, a full-service content agency that has specialised in content creation for 6 years. Trainers Maikel Stams and Didi Houben have both feet firmly on the ground and share not only their knowledge, but also their lessons. So you learn faster and smarter.
Afterwards?
Then you will have everything you need to create powerful short-form videos yourself that strengthen your brand, appeal to your audience and deliver real results. Ready to make a difference in one minute?

Minimum & maximum number of participants
Trainings have a minimum and maximum number of participants. As soon as there are enough participants, we will let you know whether the training will take place. If a training course does not take place, your registration will be transferred to the next starting date. Nice and easy. The small groups guarantee personal attention for you as participant.
A registration is final
When you register yourself using the form above, your registration is final.
Certificate
You will receive a NEXT by SintLucas certificate at the end of the training (upon satisfactory completion of the final assignment and sufficient attendance).